When faced with the common interview question "Why do you want to work here?" it is imperative to think carefully. This question is an excellent opportunity to distinguish yourself from other candidates.

In this article, we will delve into specific strategies to craft a compelling response, highlighting your unique qualities and making you stand out effectively during the interview process.

Why do interviewers ask this question?

Answering such questions can indeed be challenging for interviewees. The inherent anxiety and lack of preparation often compound the difficulty in formulating an answer.

However, the interviewer poses this question with a specific purpose in mind. They seek insights into why you are applying for their job in particular.

Are you genuinely passionate about the company's mission? Do your values align with theirs, or is this simply a means to secure any job to pay the bills?

Interviewers aim to gather information on why you are leaving your current job or why you have an interest in the industry. It is crucial to respond truthfully, emphasizing how the new role aligns with your professional growth objectives.

Overall, the HR is trying to get a better understanding of who you are as an employee. Knowing why you chose this company can make them aware of your ambitions and motivations.

How to answer "Why do you want to work here?"

During job interviews, you'll often encounter the question, "What excites you about working for us?" It's crucial to deliver a well-articulated and enthusiastic response.


  • Conduct thorough research. To effectively respond to this question, thoroughly research the company in advance. Familiarize yourself with their mission, values, and corporate culture.
  • Be genuine. Share personal anecdotes or experiences that illustrate your connection to the company and its values.
  • Provide specific details. Tailor your answer to the specific company you are interviewing with. Outline how your skills align with and contribute to their values and mission.
  • Express enthusiasm. Demonstrate your excitement for the company by conveying devotion and highlighting what it can offer you.
  • Connect your career goals. Tie your interest in the company back to your long-term career goals. Explain how working for the company aligns with your aspirations and how you believe the role will help you grow professionally.
  • Avoid solely focusing on money. While compensation is important, refrain from making it the primary focus when explaining why you want to work there. Instead, highlight the broader benefits such as development opportunities and a positive company culture.

By showcasing a deep understanding of the company culture, expressing genuine eagerness for its mission, and discussing the potential possibilities it offers, you can convincingly demonstrate that you are the right fit for the role.

Take time to practice your answer to this question before the interview. Consider rehearsing with a friend or family member to receive feedback and refine your response.

Top reasons to work for a company (with examples)

Pleasure in the job puts perfection in the work.


Below are typical motivations for choosing to work with a company, accompanied by suggested answers.

From software engineers to marketing professionals, financial analysts to environmental scientists, this exploration aims to provide a comprehensive guide on how to effectively answer this pivotal question and leave a lasting impression on your potential employer.

1. Company mission

This reason emphasizes alignment with the organization's core values and goals. Job seekers are drawn to a company whose mission resonates with their personal values and professional aspirations.

It underlines a desire to contribute meaningfully to a cause or objective that goes beyond the daily tasks.

Why would you like to work here?

Sample answer 1:

"I am attracted to this role because its mission to advance healthcare through innovative technology reflects my expertise as a Healthcare IT Specialist. Becoming part of a company dedicated to the transformation of healthcare is consistent with my professional goal of using machinery to improve patient care."

Sample answer 2:

"I'm interested in this Marketing Strategist opportunity because the company's mission to redefine beauty standards resonates with my values in marketing. This role allows me to upgrade my skills in promoting positive and inclusive messaging, supporting the company's goal."

Reasons to work for a company: company mission

2. Enjoying the responsibilities

The reason centers on the specific tasks associated with a role. Candidates are attracted to a company because they find intrinsic satisfaction in the duties tied to the position.

This rationale underscores a genuine interest in the day-to-day activities, showcasing enthusiasm for the challenges and projects inherent in the job.

Why do you want to work for this company?

Sample answer 1:

"I'm drawn to this opportunity as it emphasizes leading cross-functional teams and project management. As a Team Lead, orchestrating projects from initiation to completion aligns with my enjoyment of overseeing multifaceted initiatives. Here I can apply organizational and leadership skills, providing fulfillment in delivering successful outcomes."

Sample answer 2:

"I'm interested in this Senior Human Resources Specialist role due to the diverse responsibilities it encompasses, from talent acquisition to employee relations. I enjoy fostering a positive workplace culture by managing the entire staff life cycle. Using interpersonal and HR skills to contribute to a healthy and productive work environment is satisfying."

3. Succeeding

It signifies a candidate's aspiration for personal and professional growth. Individuals are seeking organizations where they envision achieving their career goals and advancing their skills.

This principle conveys a promise of long-term engagement and mutual benefit and reinforces the belief that the company's environment and support will be instrumental in achieving an individual's professional aspirations.

Why do you want to join our company?

Sample answer 1:

"The professional environment is what I'm looking for and I'm excited to work here. I believe that the opportunities for growth and success within the company make it a place where my hard skills and experience would be a good fit, allowing me to be efficient while advancing my career."

Sample answer 2:

"I see this position as a good match for my professional goals. The company's commitment to personal growth resonates with my objectives. Working here provides a practical opportunity for success, where I can make significant contributions and advance in my career."

Reasons to work for a company: learning and developing

4. Working benefits

Job seekers are enticed by factors such as flexible hours, remote work options, top-of-the-line tools, health, and retirement plans. This rationale emphasizes a pragmatic approach, showcasing the importance of a work that aligns with one's needs.

Why are you interested in working for us?

Sample answer 1:

"The company's emphasis on flexible work schedules aligns well with my priorities, so I'm interested in this position. Having the flexibility to manage my own work schedule is a very appealing benefit. This role offers me the opportunity to ensure my professional well-being and be effective while enjoying a better work-life balance."

Sample answer 2:

"This role is a good fit for me because of the world-class tools and resources the company provides. Having access to cutting-edge technology lines up with my career advancement goals. This is a challenging position that offers a viable chance for me to develop my skills and contribute effectively to the team."

Reasons to work for a company: word and personal life balance

5. Gaining experience

The reason is a reflection of an applicant's desire to acquire valuable skills and knowledge. Applicants are driven to join a company that offers opportunities to learn and grow on the job, especially when it is their first job.

Why are you excited to work here?

Sample answer 1:

"I am applying for this Software Developer position as it is a unique opportunity to gain hands-on experience in full-stack development. Acquiring expertise in languages such as Java and React is a key factor in my decision. This is a move towards expanding my skill set and growing as a developer."

Sample answer 2:

"The chance to acquire real-life experience as a marketing specialist with an emphasis on digital marketing strategies is what excites me. Exposure to aspects such as SEO optimization and data analytics is perfectly aligned with my goals. Joining your company would allow me to expand my professional skills."

Reasons to work for a company: professional experience and growth

6. Entertaining & invigorating

The motivation conveys a candidate's affinity for a company that has a stimulating and enjoyable work environment. This motivation emphasizes the individual's enthusiasm for projects that are appealing or involve user-centered design.

Why do you want this position?

Sample answer 1:

"The opportunity to work on visually stimulating projects drew me to this Graphic Designer position. Bringing creativity to the table and creating compelling designs is in line with my love for producing engaging content. I feel that this will be a great way for me to use my design skills in an environment that I find fun and invigorating."

Sample answer 2:

"What attracts me? It is the chance to work as a UX/UI Designer, focusing on creating user-centric interfaces. Collaborating on projects that involve improving user experiences aligns perfectly with my interest in creating fascinating designs."

Reasons to work for a company: profitability

7. Career opportunity

The reason represents an individual's commitment to upward mobility within an enterprise. Seekers are driven to organizations that offer a clear path to career advancement.

Why did you apply for this job?

Sample answer 1:

"I am interested in this Financial Analyst position as it presents a significant career opportunity to further develop my expertise in financial modeling and analysis. Contributing to the company's financial strategy aligns with my career goal of advancing into a more strategic role. This occupation is a practical step forward in expanding my skills and establishing a strong foundation for my career in finance."

Sample answer 2:

"The Cloud Solutions Architect opportunity is attractive because it corresponds with my aspiration to advance my career in cloud computing. Designing and implementing complex cloud solutions satisfies my desire to build scalable and efficient systems."

8. Company reputation

The cause is an indication of a respondent's preference for a respected organization. This reason expresses a desire to be associated with a brand known for success and ethical practices.

Why this company?

Sample answer 1:

"The longstanding reputation for excellence is what brought me here. As a Healthcare Administrator, being part of an organization famous for delivering high-quality patient care and maintaining a positive reputation in the industry is vital to my professional growth."

Sample answer 2:

"This Marketing Specialist position fits well with my principles as the company has an excellent reputation for successful marketing campaigns. I am attracted to the prospect of working for a company known for its strong brand presence and market influence."

Reasons to work for a company: company reputation

9. Stability

This reflects a candidate's preference for a company that offers a secure and sustainable employment setting. Workers are targeting businesses with a proven track record of financial stability and consistent growth.

What interests you about this position?

Sample answer 1:

"I was attracted by the longstanding stability of this company in the IT industry. Joining a company that has demonstrated its ability to survive and thrive in a fluctuating market fulfills my desire for a reliable career."

Sample answer 2:

"I see this role as a good fit for my career due to the company's stability and growth in the education sector. As an Educational Administrator, working for an institution with a history of steady expansion and financial resilience is important for my secureness."

10. Work-life balance

Flexible work arrangements might include remote work options, flexible hours, and compressed workweeks. This empowers employees to better manage their work schedules around personal commitments and responsibilities.

Why do you want to work in our company?

Sample answer 1:

"I'm drawn to your company because of its reputation for fostering a healthy work-life balance. I believe that maintaining this equilibrium is crucial for long-term productivity and overall well-being."

Sample answer 2:

"I'm seeking a workplace where I can thrive not only in my career but also in my personal life, and I see your company as a place where I can achieve that balance effectively. Your commitment to flexible work arrangements, employee wellness programs, and a culture that values personal time alongside professional growth aligns perfectly with my own priorities."

Best responses for different levels of professionals

Each career journey is unique, and shaped by individual experiences, passions, and aspirations.

When asked the question, "Why did you apply for this job?" during a job interview, the response becomes a window into the candidate's motivations and how their professional background aligns with the company's values and objectives.

Let's explore examples of how to answer why do you want to work here for individuals from diverse career levels.

Entry-level candidate

What interests you about this position?

Sample answer 1:

"I am drawn to this Junior Data Analyst role as it aligns seamlessly with my academic background in statistics and analysis. My coursework has equipped me with strong analytical skills, and this position allows me to apply them in a practical setting. Working here gives me the platform to kickstart my career by contributing to data-driven insights and refining my analytical abilities."

Sample answer 2:

"The Junior Marketing Coordinator role caught my attention due to its alignment with my skills in digital marketing and content creation, developed during my internships. Joining this company provides an opportunity to apply my knowledge in managing social media campaigns, and supporting marketing initiatives. This entry-level position will allow me to learn from experienced professionals in the field."

Senior candidate

Why do you want this job?

Sample answer 1:

"I am interested in this Senior IT Consultant position because of its relevance to my past experience in implementing IT solutions for diverse clients. With a track record of successfully managing IT projects and ensuring seamless integration, I believe I can bring valuable insights to the team. This role offers an opportunity to contribute to the company's IT initiatives and provide strategic guidance to clients."

Sample answer 2:

"I see this Senior Human Resources Manager role as an ideal fit for my career progression. With a strong background in employee relations and talent development, I have successfully implemented strategies that resulted in a 15% improvement in staff satisfaction in my previous role. This company will enable me to use my HR expertise to contribute to a positive and productive workplace culture."

Career changer

What are the reasons to work for a company?

Sample answer 1:

"Through self-directed learning and completing relevant coursework, I've acquired proficiency in data analysis and visualization tools. This role presents an opportunity to apply my newfound skills in a professional setting, contributing to the company's data-driven decision-making processes."

Sample answer 2:

"Having recently completed a human resources certification, I am eager to apply my organizational and administrative abilities in a role that contributes to HR processes. This position offers an entry point for me to apply my new knowledge in a practical setting."

How not to answer "Why do you want this job?"

Nobody wants to hear a rehearsed or canned answer in an interview. When answering why you want to work here, be honest with yourself and the interviewer. Here are some pointers to avoid when answering this question:

  • Generic answers. Do not use generic statements like "I want to work here because it's a great company" without providing specific reasons.
  • Not tailoring your answer. A one-size-fits-all response can convey a loss of genuine interest in the specific company or role.
  • Lack of company knowledge. Demonstrating a poor knowledge of the company can signal an absence of preparation or interest.

Clarify why this position is an ideal match for you and how your qualifications correspond to the organization's needs. Answering "What is your purpose for applying here?" thoughtfully and honestly can help convince an employer that you have the suitable qualifications for the job.

Top bad answers

When seeking employment, it is crucial to be aware of the words you select to describe yourself. Giving an inappropriate answer can cost you the job. Here are a few things that should never be said when asked, "What are your motivations for wanting this job?":

Do not say:

  • "It pays well."
  • "My pal is employed here."
  • "I don't know."
  • "I have no idea what I want to do."
  • "I saw the ad and thought it sounded interesting."
  • "My resume speaks for itself."
  • "It was close to home."
  • "I like the benefits package."
  • "Nobody else would hire me."
  • "No reason."
  • "I heard the pay is really good."
  • "I just want to get out of my parents' house."
  • "My friend works here and they said it's okay."
  • "I need a job and I don't care where it is."
  • "My resume is empty so I figured why not?"
  • "The hours are convenient for me."
  • "I need the money."
  • "I think this place is cool."
  • "It seemed like an easy job."
  • "I want a change of pace."
  • "It was the first job I applied to."

Instead, concentrate on what drew you to the company. Be sure to emphasize your enthusiasm and readiness to take on any challenge. Exhibit your study into the firm, and illustrate why this role is appropriate for you. Be honest, but remain professional. Let your passion shine through!

Create your professional Resume in 10 minutes for FREE

Build My Resume

So, why would you like to work here?

This is a question many job seekers dread, yet it's one of the most common ones asked in job interviews. Understanding the reply to this query can be the difference between getting hired and being rejected.

  • The best way to gain insight into it is to focus on the position you're applying for. Talk about what appeals to you about the company's philosophy or how the role will allow you to grow professionally.
  • When answering why do you want to work here, don't just list the duties of the role - tell what excites you about it. Talk about how you can use your skills to solve problems and contribute to the team.
  • Ultimately, your answer should show that you understand what makes this company unique and why it's right for you. It should also demonstrate that you've done some examination of their values and culture and that you'd be a great addition to their team.

By adhering to these steps, you can ensure that your answer to "Why do you want to work for us?" is both thoughtful and prepared. Good luck!

FAQs: Reasons to work for a company

How can I find out about a company's values and culture before applying?
Research is key. Explore the company's official website, social media channels, and employee reviews on platforms like Glassdoor. Pay attention to mission statements, core values, and any initiatives or events the company participates in.
Why is it important to align personal values with a company's mission?
Alignment ensures that your professional goals and values resonate with the company's objectives, creating a harmonious work environment. It contributes to job satisfaction, as you're likely to find meaning and purpose in contributing to a mission you believe in.
How do I express enthusiasm for a specific role without sounding overly eager?
Strike a balance by showcasing genuine interest in the role's responsibilities and explaining how your skills align. Be specific about what excites you while maintaining a professional tone.
What if I can't find specific achievements or milestones of the company?
Focus on broader industry trends, the company's reputation, and any positive news or recognitions. You can also highlight aspects such as its commitment to innovation or community engagement, even if specific achievements are not readily available.
Is it okay to mention personal reasons?
While it's good to have a personal connection with a company, consider centering your primary reasons around professional growth and contribution.
How do I tailor my responses to a company's needs effectively?
Analyze the job description carefully and indicate how your skills and experiences directly address the requirements. Use specific examples from your past.
What if I'm switching careers and my previous experience doesn't relate to the company's industry?
Underline transferable skills and highlight how your diverse background brings a unique perspective. Showcase your ability to adapt, learn quickly, and contribute in ways that may not be immediately obvious.
Can I mention work-life balance as a reason?
Absolutely. It is a valid consideration. You can show your desire for a healthy work-life balance by referring to the company's policies or initiatives that support it.